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LAIGCHTTS, CIOAMENRA!,

One of the primary aims of Roy Castle Lung Cancer Foundation is to prevent the next generation
from getting lung cancer. With this in mind, we are excited to introduce our new youth charity,

Cut Films, who play a huge role in making our wish a reality.

What is Cut Films? As a film director, her husband Charlie Stebbings
understood the power of advertising. He
In 2005, Vogue Health Editor, Deborah Hutton, believed that young people could use their own
died from lung cancer eight months after she was talent and voice to make short films to persuade
diagnosed. She left behind a husband and four their friends and community not to smoke.
young children. She believed that her lung cancer
was due to smoking when she was a teenager, Cut Films was born in 2009. Over the last seven
a time when the dangers of smoking weren’t years, the charity has worked with over 15,000
known and smoking was considered the norm. young people across the UK and made nearly
2,000 short films. In 2015, Cut Films joined
Deborah tried smoking at 12 and smoked regularly forces with Roy Castle Lung Cancer Foundation,
from 15 to 24 before she gave up. Her lasting wish allowing us to reach more young people across
was to educate young people, so they would know the UK.
that simply saying ‘no’ to that first cigarette could
make a real difference 20 years down the line.

Why do we do it?

Each year, an estimated 207,000 children aged 11-15 will start smoking and two thirds of adult smokers
admit to taking up the habit before the age of 18. We recognise the need for a preventative project;
one that is specifically targeted at children and young people. The project educates about the dangers of
smoking using a thought-provoking and engaging approach. It also gives young people the chance to learn
skills like filmmaking as well as transferable skills including project management and teamwork as well as
presentation, writing and communication skills.

How do we do it?

Cut Films is a unique project which combines collaborative learning and peer-to-peer communication
to increase knowledge about the dangers of smoking, tobacco and shisha. It allows children to express
their views and knowledge in a creative format that is now part of the day-to-day lives of many
young people.

10 Inspire 2016 The project runs flexible workshop Each year we hold an annual film
sessions based on the needs of teachers competition where all the films
and youth workers. A Cut Films youth are judged by an expert panel.
worker with professional filmmaking skills
helps groups of young people to create A National Awards ceremony is held
two-minute short films. The brief is simple: at BAFTA HQ in central London and
the film should persuade their peers not young people from all over the country
to smoke. attend to celebrate their incredible
passion and talent.
Cut Films works with all young people
under 25, in schools, colleges and The spirit of Deborah Hutton’s ambition
youth groups as well as alongside other continues to live on in every one of
youth organisations. those young people.